The days of the faceless consumer are long gone. Today, every one of each million consumers not only has a face, but preferences, likes and dislikes, behaviours, impulses – all or most of which are known thanks to the arrival of Big Data.
That confers enormous power to the provider of consumer goods in the marketplace. It also creates new challenges in meeting the specific expectations of buyers.
The impact of digitization has become widespread. Our consumer practice group, for example, works closely with our Digital Financial Services group which is similarly transformed by the evolution of technology.
This interaction between our specialty groups around the world is an important benefit to our clients made possible by the membership structure of Cornerstone International Group.
Members of our Consumer group provide specialized expertise across a spectrum of subsectors. These include:
- Consumer Products
- Media & Entertainment
- Retail, Apparel and Luxury Goods
- Leisure & Hospitality.
Consultants in our Consumer Practice have a solid background in these and other sectors both before and after becoming Cornerstone members. They are trusted advisors at leadership levels to consumer companies from multi-nationals to small and mid-size consumer companies and family businesses.
For more information, please contact one of our Consumer Practice Group leaders: